Beatrijs Ritsema

(1954) in her column Modern Ways in Trouw discusses everyday problems such as: When does talking change into gossiping? How do you tell someone he smells? Does my child have to use the polite form of address 'u'? Etiquette specialist and social psychologist Beatrijs Ritsema knows what to do with this these and provides readers of Trouw with advice on rules and tricks to make the life of others easier and more pleasant. Ritsema has written various books on good manners in love, the family, work and between friends and acquaintances. Apart from Trouw she regularly publishes in other media including HP De Tijd and NRC Handelsblad. Frequently she can be seen on tv as a specialist in good manners.